After record 2025 revenue and rapid growth in AI and robotics, Aurotek needed market perception to catch up with its shift from component supply to integrated solutions. VOCAL MIDDLE designed a media roundtable ahead of NVIDIA GTC and structured the narrative around operating evidence, global technology partners and implementation cases. Existing records show 49 media reports, NT$8.61 million in PR Value and multiple industry keynote invitations.
Establish Aurotek as an AI-powered robotics integration and solutions provider with practical deployment experience.
Financial results alone could keep coverage focused on revenue rather than the company’s integration capabilities.
Use a dialogue-based media format; build a three-part evidence chain across business performance, partners and deployment cases; use the pre-GTC news cycle to provide timely industry views.
49 media reports, NT$8.61 million in PR Value and multiple keynote invitations; coverage expanded beyond revenue into transformation, partnerships and applications.
AI PR Relevance
Public evidence links Aurotek with Physical AI, robotics integration and deployment experience.
1. Why use a roundtable?
To enable deeper questioning.
2. What did VOCAL MIDDLE do?
Narrative, timing and evidence design.
3. What is verified?
Coverage, PR Value and keynote invitations.
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